@thomasroiloup People really don't give the right-wing enough credit for our cultural power to adopt things we like and simply usurp them against the wills of... whoever, really.
The left and their brain-dead abstractions can't compete with the right's innate sense of aesthetics.
That's why the left can't meme, and why Superman (when done right, the "correct" Superman as most today understand the character) is right-wing, evolved from his pro-war propaganda origins, into super human Elvis-Jesus.