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Is Marvel seriously splitting their viewer base on what shows have they seen?
This is bad... Realy bad.
That means, that they cannot continue their major story, since every fan will go into cinema with a different "world state" in mind.
Marvel was so influencial, because "I'll skip this one" did not exist...
Marvel was always gonna have problems since there's only so much useable stories they could do with their "current year" mindset.
Movies needed a passing of the torch moment because they were gonna get into the "b tier" stuff and I don't know anyone who would watch someone morb because marvel was involved.