@verita84
I just don't get the idea, that's all.

Step 1: Spend years creating an insane ammount of hype
Step 2 release the game for only 1/3 of the audience
.
.
Step 3: Literally release the game only once the hype is completely dead, and do so on the most hated shop too, just to make sure there is no second wave of hype either.