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@Dan_Ramos It was just a coverup, and in that respect it was a success.
@Dan_Ramos Allegedly, wealthy Arabs are paying Instagram models for taking a dump on them (I don't know who's taking a dump on who, and I'm not looking it up).
It started trending as "Dubai chocolate".
So they released a product with the same name, and pumped insane amounts of money into marketing it.
Completely eclipsed the original search results.
I hate everything about this story, but it was a good play by the Arabs, and I respect that.
I haven't heard about that. It seems about 50/50 on being plausible, or an Internet myth.
@coded_artist
A cover-up for what?